UK’s NEOM partnering with Anthropology to bring well-being products to the “pale green” everywoman

Home / Clean MakeUp / UK’s NEOM partnering with Anthropology to bring well-being products to the “pale green” everywoman

British well-being brand NEOM is partnering with retailer Anthropology to expand into the US market. CosmeticsDesign spoke with NEOM founder Nicola Elliott about the international expansion, the well-being space and the brand’s “everywoman” positioning.

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