All Maybelline packaging to be made from 100% recycled plastic by 2030

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The L’Oréal Group’s brand has laid out long-term 2030 goals to reduce its impact on planet and has committed to support development of makeup recycling technologies.
Dubbed Conscious Together, its sustainability program aims to create a more responsible business model for the brand by transforming its processes, innovations, and mindset to reduce its impact on the planet. The program consists of an ambitious set of goals that Maybelline aims to achieve by 2030.
As far as packaging is…


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